Commerce Today
Ecommerce insights merchants can use today
Displaying 1 Episode of Commerce Today with the tag “commercial cdp providers”.
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Episode 94: Scaling B2B with Digital Channels - Reaching the SMB Market Efficiently
October 22nd, 2024 | 20 mins 19 secs
cdps, commercial cdp providers, customer acquisition costs, customer data platforms, customer insights, data-driven marketing, e-commerce, personalization, platform selection, retention
In this episode, we introduce Customer Data Platforms (CDPs) and examine how they help e-commerce businesses enhance personalization, lower customer acquisition costs, and boost retention. We also explore leading commercial CDP providers and offer insights on selecting the best platform for your business.