Commerce Today
Ecommerce insights merchants can use today
Displaying all 3 Episode of Commerce Today with the tag “consumer behavior”.
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Episode 101: Cyber 5 - Black Friday Results & Insights for Omnichannel Holiday Success
December 10th, 2024 | 18 mins 9 secs
2025 planning, actionable strategies, consumer behavior, critical investments, cyber 5 2024, ecommerce insights, holiday season, holiday shopping., in-store traffic, omnichannel retailers, online sales records, retail landscape, retail strategies, retail trends
Cyber 5 2024 shattered online sales records, but the real story lies in the shifts in consumer behavior and in-store traffic. In this episode, Joshua Warren unpacks the key takeaways for omnichannel retailers, offering actionable strategies to capitalize on the rest of the holiday season. Plus, he highlights critical investments retailers should prioritize for 2025 to stay ahead in the evolving retail landscape. Don’t miss this episode packed with insights and practical advice for thriving in today’s competitive market.
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Episode 87: Election-Year Ecommerce Playbook: Winning 2024's High-Stakes Holiday Season
September 3rd, 2024 | 19 mins 3 secs
2024 holiday season, ad competition, agility in e-commerce, ai in e-commerce, commerce today podcast., consumer behavior, e-commerce strategies, early promotions, mobile-first strategies, peak shopping season, revenue maximization, supply chain management, u.s. presidential election
In this episode of Commerce Today, we dive into the unique challenges and opportunities e-commerce brands face during the 2024 holiday season, especially with the U.S. presidential election intersecting with peak shopping periods. We provide a comprehensive guide on how to navigate these complexities, from adapting to shifting consumer timelines to managing fierce competition for ad space. Discover effective strategies to maximize revenue, stay agile, and remain ahead of the curve. We'll cover essential tactics like early promotions, mobile-first strategies, leveraging AI, and managing supply chain disruptions to ensure your brand thrives in this high-stakes season.
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Episode 54: The 2024 Retail Frontier: Shifting Omnichannel Strategies
January 16th, 2024 | 16 mins 15 secs
ar/vr impact in retail, audience outreach strategies, augmented reality, brand collections, chatbots in retail, consumer behavior, ecommerce integration, omnichannel retail, online brand strategies, organizational changes in retail, pop-up shops, retail partnerships, retail sponsorships, search engines in purchasing, zero-click platform optimization
In this dynamic episode, we dive into the transformative world of omnichannel retailing as it stands in 2024. Discover how the blend of online and physical retail, enhanced by cutting-edge technologies like augmented reality, is reshaping the consumer shopping journey. We'll also explore emerging retail trends, including the rise of pop-up shops, and analyze shifts in consumer behavior. Essential listening for Ecommerce Directors seeking to adapt and thrive in this rapidly evolving landscape.