Commerce Today
Ecommerce insights merchants can use today
Displaying 4 items of Commerce Today with the tag "e-commerce strategies".
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Episode 110: Paid Advertising for Ecommerce Brands & Community with Psyberware at MMFL
February 11th, 2025 | 14 mins 18 secs
ad performance, adobe, campaign optimization, commerce today, data integrations, david, e-commerce, e-commerce strategies, imagine vibe, joshua warren, magento community, magento ecosystem, meet magento florida, megan, merchant mistakes, paid advertising, product data, psyberware
Join host Joshua Warren as he chats with David and Megan from Psyberware about their experiences at the event and key trends in e-commerce. They explore the nostalgic Imagine vibe, Adobe’s role, and the evolving challenges of paid advertising. Gain insights on common merchant mistakes, advanced data integrations, campaign optimization, and leveraging product data for better ad performance—plus some fun Magento community stories! Don’t miss this deep dive into e-commerce strategies and the Magento ecosystem.
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Episode 97: Holiday Shopping Predictions: Trends & Strategies for E-commerce Success
November 12th, 2024 | 19 mins 9 secs
2024, adobe, commerce today, cyber week, data-driven strategies, deloitte, e-commerce strategies, election-year e-commerce, holiday season trends, holiday shoppers, holiday shopping predictions, key shopping days, mobile optimization, online sales trends, profitable season
In this episode of Commerce Today, we break down the latest holiday shopping predictions for 2024, drawing from fresh data by Adobe, Deloitte, and other top sources. We cover anticipated online sales trends, key shopping days, and essential strategies for e-commerce businesses to maximize their success during the holiday season. Expanding on insights from our August episode, "Election-Year E-commerce Playbook: Winning 2024’s High-Stakes Holiday Season," this discussion shifts focus to Cyber Week tactics, mobile optimization, and meeting the evolving demands of holiday shoppers. Tune in for data-driven strategies that will help you thrive in the year's busiest season!
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Episode 87: Election-Year Ecommerce Playbook: Winning 2024's High-Stakes Holiday Season
September 3rd, 2024 | 19 mins 3 secs
2024 holiday season, ad competition, agility in e-commerce, ai in e-commerce, commerce today podcast., consumer behavior, e-commerce strategies, early promotions, mobile-first strategies, peak shopping season, revenue maximization, supply chain management, u.s. presidential election
In this episode of Commerce Today, we dive into the unique challenges and opportunities e-commerce brands face during the 2024 holiday season, especially with the U.S. presidential election intersecting with peak shopping periods. We provide a comprehensive guide on how to navigate these complexities, from adapting to shifting consumer timelines to managing fierce competition for ad space. Discover effective strategies to maximize revenue, stay agile, and remain ahead of the curve. We'll cover essential tactics like early promotions, mobile-first strategies, leveraging AI, and managing supply chain disruptions to ensure your brand thrives in this high-stakes season.
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Episode 84: Transforming Ecommerce - Amazon Insights and Strategies with Nick D. Nichols
August 13th, 2024 | 19 mins 41 secs
amazon, business insights, business magazine, commerce today, digital business growth, e-commerce, e-commerce expert, e-commerce strategies, joshua warren, market expansion, nick d. nichols, online retail, online selling, profits
In this episode of Commerce Today, host Joshua Warren interviews Nick D. Nichols, a seasoned e-commerce expert with a decade of experience, including time at Amazon and with various merchants. Nick shares his insights on the evolving e-commerce landscape, reveals secrets to succeeding on Amazon, and discusses strategies for digital business growth. Whether you're a brand looking to expand market share or a seller aiming to boost profits, this episode offers valuable advice from one of the top e-commerce professionals, as recognized by Business Magazine in 2023.