Commerce Today
Ecommerce insights merchants can use today
Displaying all 3 Episode of Commerce Today with the tag “generative ai”.
-
Episode 131: How Generative AI Is Powering Personalized Ecommerce (Without a Heavy CDP)
July 8th, 2025 | 22 mins 14 secs
ai tools, ai-driven commerce, ai-powered marketing, amazon-level personalization, business revenue, customer behavior, customer engagement, customer preferences, e-commerce, generative ai, marketing automation, mid-sized businesses, personalization, personalized shopping experience, product recommendations, small businesses
In this episode of Commerce Today, we explore how generative AI is revolutionizing personalization in e-commerce. From tailored marketing to smart product recommendations, AI is helping brands—especially small and mid-sized businesses—deliver Amazon-level experiences without massive investments. We break down why personalization matters, how AI can predict customer behavior even without logins, and the real impact on engagement and revenue. Get practical insights and real-world examples to help your business thrive in the age of AI-powered commerce.
-
Episode 118: Exploring Adobe Commerce as a Cloud Service
April 8th, 2025 | 22 mins 43 secs
adobe commerce as a cloud service, adobe ecosystem, adobe firefly, automatic updates, b2b ecommerce, commerce today, composable, dam, digital asset management, ecommerce strategy, generative ai, headless, multi-tenant, performance, platform comparison, saas, shopify alternative
In this episode, I explore Adobe’s new "Commerce as a Cloud Service" — a fully SaaS, multi-tenant, headless solution with built-in DAM, B2B features, and Adobe Firefly AI. I break down how it compares to platforms like Shopify and what ecommerce businesses need to know about its benefits and strategic value.
-
Episode 43: It’s the Economy - Planning for 2024
October 3rd, 2023 | 18 mins
basics, competition, data., economy, generative ai, investments
In this episode, we delve into the significance of understanding the macroeconomic cycle and its potential to give ecommerce brands a competitive edge. By sharing a proven strategy, we illuminate how businesses can transition from just marginal growth to truly transformative leaps in both revenue and profitability. Plus, get actionable insights on what steps you should be taking in the first half of 2024 to capitalize on these opportunities. Don't miss out on these game-changing insights!