Commerce Today
Ecommerce insights merchants can use today
Displaying all 3 Episode of Commerce Today with the tag “seo”.
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Episode 76: The Ecommerce Platform Race to Perfect 100 Scores on Google Lighthouse
June 18th, 2024 | 15 mins 2 secs
adobe commerce cloud, adobe edge delivery services, conversion rates, e-commerce success, google lighthouse, insights, lighthouse score achievements, linkedin., perfect 100 scores, performance, practical tips, seo, shopify, site speed, user experience
Explore the competitive landscape of achieving perfect 100 scores on Google Lighthouse and understand why these scores are crucial for e-commerce success, impacting conversion rates and SEO. Learn how leading platforms like Shopify and Adobe Commerce Cloud are advancing performance. Discover Adobe's innovative Edge Delivery Services and their impact on site speed and user experience. Gain insights and practical tips, and join the conversation by sharing your Lighthouse score achievements on LinkedIn.
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Episode 56: Optimizing for Success: Key Insights into E-Commerce Website Excellence
January 30th, 2024 | 16 mins 45 secs
agency, analytics, audience, brand loyalty, calls to action, changes, commerce, communication, competitors, conversion, ctas, customer feedback, dedicated person., documentation, e-commerce, feedback, goal-oriented layout, mobile device, mobile responsiveness, open communication, optimization, page speed, persona, project management, seo, site design, testing, timelines, tools, user interactions, ux, website excellence
In this engaging episode of Commerce Today, Darin introduces Andrea Sims, Account Manager, and they dive into the pivotal aspects of e-commerce excellence. They focus on refining UX/UI design for a seamless customer journey and highlight the importance of robust SEO strategies for enhanced site performance and visibility. Throughout the discussion, Darin and Andrea emphasize the transformative impact of these elements on driving user engagement and boosting conversion rates, offering a glimpse into the strategies that shape successful e-commerce platforms.
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Episode 51: Trust is a Must: Unlocking SEO Success for Ecommerce
December 19th, 2023 | 15 mins 12 secs
analytics, brand visibility, content strategy, customer engagement, digital marketing, e-commerce, google algorithms, keyword research, mobile optimization, online sales, search engine rankings, seo, social media marketing, user experience, website optimization
Dive into an exhilarating 15-minute journey with Darin and Joshua on 'Commerce Today', where they unravel the often-ignored power of trustworthiness in SEO for ecommerce success. This episode shifts the focus from traditional tactics like backlink building to the pivotal role of trust in driving sales and organic traffic. Anchored in a thought-provoking HubSpot article, our hosts challenge outdated SEO norms, spotlighting the importance of content that's not just Google-friendly but also educational and engaging. Perfect for Ecommerce Directors seeking immediate, actionable strategies, this episode is a goldmine of tips and techniques to transform your business into a credible, authoritative force in the digital marketplace. Tune in and discover how to craft content that doesn’t just rank – it resonates and revolutionizes!