Commerce Today
Ecommerce insights merchants can use today
Displaying items 11-20 of 36 in total of Commerce Today with the tag "ecommerce".
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Episode 98: PIMs 101 - Unlocking Product Data for E-Commerce Success
November 19th, 2024 | 17 mins 17 secs
business efficiency, commerce today., commercial pim providers, customer experience, data streamlining, digital transformation, ecommerce, ecommerce operations, open-source pim providers, operational efficiency, pim systems, product data, product information management, product management
In this episode of Commerce Today, we explore the transformative power of Product Information Management (PIM) systems for ecommerce businesses. Learn how PIMs streamline product data, improve operational efficiency, and enhance the customer experience. This is the first installment of a two-part series, where we delve into the key benefits of PIMs, review leading commercial and open-source providers, and discuss how these systems are reshaping the way businesses handle product information. Stay tuned for insights to help you take your ecommerce operations to the next level!
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Episode 74: Retail Showdown: Lessons from the TJX vs. Temu Battle
June 4th, 2024 | 18 mins 35 secs
actionable insights, commerce today, competitive landscape, digital marketing, digital-first competitors, dtc brands, ecommerce, market share, omnichannel, online marketplace, physical stores, retail strategies, temu, tjx companies
In this episode of Commerce Today, ecommerce experts Joshua Warren and Darin Newbold explore the competition between off-price retail giant TJX Companies and the rapidly growing online marketplace Temu. They discuss TJX's strategies for maintaining market share despite the rise of digital-first competitors. The episode offers actionable insights for retailers and DTC brands to succeed in today's omnichannel environment, covering topics from leveraging physical stores to mastering digital marketing.
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Episode 71: BigCommerce's Mid-Market Showdown: Can They Eclipse Shopify?
May 16th, 2024 | 17 mins 6 secs
ambitions, bigcommerce, breakdown, breakthrough, capabilities, competitors, ecommerce, leadership, market evolution., mid-market segment, quarterly report, strategies
n this episode of Commerce Today, we delve into the current strategies and future potential of BigCommerce. With new leadership steering the ship and an upcoming quarterly report on the horizon, BigCommerce finds itself at a critical juncture. The question looms: can they establish dominance in the mid-market segment, or will they struggle against industry behemoths like Shopify? Through in-depth analysis, we examine BigCommerce's tactics, aspirations, and competitive positioning. This episode offers a blend of astute insights, candid discussion, and a sprinkle of humor as we assess whether BigCommerce is on the brink of a breakthrough or facing potential setbacks. For ecommerce leaders navigating a rapidly evolving market, this episode is essential listening.
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Episode 66: Recommerce: The Future of Ecommerce?
April 9th, 2024 | 18 mins 14 secs
actionable insights, apparel brands, customer loyalty, ecommerce, hanna andersson, lululemon, recommerce, recommerce models, revenue boost, success factors, sustainability
In this episode of Commerce Today, Joshua Warren and Darin Newbold discuss the growing trend of recommerce, focusing on examples from apparel giants like Lululemon and Hanna Andersson. They highlight how resale strategies can enhance sustainability, customer loyalty, and revenue for ecommerce businesses across various industries. Tune in for practical insights on the advantages of recommerce, essential success factors, and guidance on selecting the ideal recommerce approach for your brand's needs.
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Episode 65: Diving Deeper: Our Commitment to Accessibility in Services
April 2nd, 2024 | 15 mins 4 secs
accessibility, actionable insights, adaptation, commerce trends, digital innovation, ecommerce, inclusivity, merchant support, online shopping, paradigm shift, technology, user experience, website development
In this episode of Commerce Today, the focus is on the dynamic changes in the ecommerce arena, particularly highlighting the growing importance of accessibility for achieving success. COO Darin and special guest Michal Pietrzyk, Director of Innovation and Technology at Creatuity, engage in a discussion aimed at providing actionable insights for Directors of Ecommerce to navigate this evolving landscape. Michal elaborates on initiatives implemented by Creatuity to support merchants in developing accessible websites, promoting inclusivity, and improving user experience.
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Episode 64: Combating Ageism and Sexism in Ecommerce - Cultivating an Outward Mindset
March 26th, 2024 | 20 mins 11 secs
ageism, collective success, companies, diversity, ecommerce, environment, inclusivity, individuals, linkedin, outward mindset, sexism, support, teams, tech industry
In this podcast episode, we tackle the prevalent issues of ageism and sexism within the ecommerce tech industry. Drawing from real-life stories shared by industry professionals on LinkedIn, we highlight the need to address these issues and promote inclusivity. We advocate for adopting an "Outward Mindset" approach to foster a supportive environment. Throughout the discussion, we provide practical strategies for individuals, teams, and companies to cultivate this mindset. Emphasizing the importance of recognizing others as valuable individuals with unique needs and challenges, we aim to collectively work towards a more inclusive and successful tech industry. Join us in our endeavor to make a positive difference in the tech community for everyone involved.
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Episode 61: Amazon Mastery: Top Practices for Ecommerce Brand Success in 2024
March 5th, 2024 | 18 mins 50 secs
advertising, algorithm, amazon, ecommerce, optimization, product listings
The first episode of our Amazon Mastery series covers optimizing product listings with high-quality images, detailed descriptions, and A+ Content. It also explains Amazon Advertising, including Sponsored Products, Brands, and Display Ads, and offers tips on improving product ranking and visibility. Aimed at both new and seasoned sellers, the episode provides actionable strategies to boost your Amazon brand.
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Episode 47: Beyond the Click: Embracing Neurodiversity in E-Commerce
November 21st, 2023 | 15 mins 59 secs
accessible design, adaptive technology, adhd, autism, cognitive diversity, customer engagement, digital inclusion, ecommerce, ethical ecommerce, inclusive shopping, neurodiverse customers, neurodiversity, neuroinclusive practices, online retail, sensory processing, sensory-friendly design, universal design, user experience, web accessibility, website navigation
Join Josh and Darin for a riveting exploration into neurodiversity in ecommerce. They shed light on how industry leaders like Walmart are revolutionizing shopping experiences to accommodate neurodiverse individuals, including those with autism and ADHD. This episode promises to not just enlighten but also invites you to contribute your ideas, as we collectively navigate towards a more inclusive and understanding digital ecosystem. Don't miss this engaging discussion that's set to broaden your perspective on the ecommerce world!
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Episode 46: 7 Unexpected AI Tools for Ecommerce Managers to Use Today
November 14th, 2023 | 14 mins 32 secs
ai, aiapplications, aideployment, avatartech, businessanalysis, businesstech, commercetechnology, contentcreation, digitaltransformation, ecommerce, futureofcommerce, humanoversight, industrystandards., innovation, productmanagement, strategicthinking, techinsights, technology, techtrends, videoproduction
Join us as we explore groundbreaking AI tools revolutionizing e-commerce. From AI-enhanced content and avatar creation to strategic business analysis and product management, we cover it all. Plus, we discuss the crucial role of human oversight in AI deployment. Tune in for an insightful look into the future of commerce!
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Episode 44: 2023 Ecommerce Holiday Sales Forecast
October 31st, 2023 | 20 mins 5 secs
adobe stats, black friday, buy now pay later, commerce today, cyber monday, ecommerce, gen z shopping trends, growth, holiday season, marketers tips, mobile shopping, online shopping, predictions, sales, supply chain challenges
On the latest Commerce Today episode, Darin and Josh dive into holiday ecommerce trends. With last year's sales smashing predictions and mobile shopping set to outpace desktop, what's in store for this season? Gen Z's shopping habits, Adobe's surprising stats, and crucial tips for marketers are all unpacked. Don’t miss it if you want to stay ahead of the curve!