Commerce Today
Ecommerce insights merchants can use today
Displaying items 11-20 of 24 in total of Commerce Today with the tag "joshua warren".
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Episode 127: Mastering EOS Scorecards - Boost Your E-Commerce Metrics
June 10th, 2025 | 17 mins 53 secs
business operations, business transformation, case studies, creatuity, data-driven, e-commerce, e-commerce strategy, entrepreneurial operating system, eos, joshua warren, leadership team, performance metrics, scorecard, team meetings, vanity metrics, vitality metrics
In this episode of Commerce Today, Joshua Warren, CEO of Creatuity, explores how e-commerce businesses can leverage the EOS (Entrepreneurial Operating System) scorecard to drive meaningful results. He explains why tracking vitality metrics—not vanity ones—matters most, and how a simple five-metric scorecard can boost performance. Joshua also breaks down EOS fundamentals, shares real-world examples, and provides practical tips for building better scorecards and more effective leadership team meetings. A must-listen for anyone looking to transform their e-commerce operations through data-driven leadership.
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Episode 126: Personalization in 2025: The 5-Level Ladder from “Hi" to Predictive Service
June 3rd, 2025 | 26 mins 12 secs
b2b, b2c, case studies, commerce today, creatuity, customer engagement, customer experience, data-driven marketing, digital marketing, e-commerce personalization, joshua warren, kpis, litmus test, netflix, personalization ladder, personalization strategy, quick wins, revenue growth, targeted ads, user experience
In this episode of Commerce Today, host and Creatuity CEO Joshua Warren takes a fresh look at e-commerce personalization. Using real-world examples—from Netflix’s smart recommendations to the pitfalls of over-targeted ads—Joshua explores what makes personalization effective versus intrusive. He introduces the five-step "personalization ladder," sharing actionable tips, quick wins, and KPIs at each stage to help brands level up their personalization strategy. The episode wraps with real-life case studies and a five-question litmus test to ensure your efforts stay customer-friendly. Whether you're in B2B or B2C, this episode will help you drive revenue and deliver better customer experiences through smarter personalization.
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Episode 125: Optimizing Your E-Commerce Team: Org Charts & Team Design Strategies
June 2nd, 2025 | 23 mins 39 secs
agency resources, b2b e-commerce, commerce today, creatuity, decision-making, e-commerce strategy, e-commerce team structure, enablement pod, growth pod, in-house team, joshua warren, omnichannel retailers, organizational design, platform pod, product owner, project manager, pure play e-commerce, revenue growth, team optimization, team productivity
In this episode of Commerce Today, Joshua Warren breaks down the best practices for structuring e-commerce teams to boost efficiency and profitability. He outlines three core e-commerce business types—sidecar B2B, omnichannel retailers, and pure play companies—and introduces a flexible team model built around three essential pods: Growth, Platform, and Enablement. Joshua explains how outdated org charts can cost you money and shares how to align your team for modern e-commerce demands. He also clarifies the roles of product owners vs. project managers and offers advice on blending internal and agency talent for maximum impact. Whether you're scaling up or streamlining, this episode is packed with actionable insights to strengthen your team and your bottom line.
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Episode 124: The Dangerous Pitfall of Being Too Data-Driven: Simplify Your Analytics Focus
May 20th, 2025 | 21 mins 23 secs
advocacy, analytics, business growth, commerce today, customer journey, data-driven, decision-making, e-commerce, engagement, evaluation, hero metric, impactful decisions, interest, joshua warren, kpis, linkedin, purchase, retention, simplify metrics
In this episode of Commerce Today, Joshua Warren explains how relying on too many metrics can overwhelm e-commerce businesses. He recommends focusing on one key "hero metric" at each stage of the customer journey—from interest to advocacy. With practical KPIs and clear guidance, this episode helps businesses simplify analytics and make smarter, more impactful decisions.
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Episode 119: From Kickbacks to Collaboration: E-Commerce Partnerships Explored
April 15th, 2025 | 13 mins 56 secs
adobe commerce, commerce today podcast, creatuity, dotdigital, ecommerce partnerships, ecommerce strategy, integration tools, ipaas, joshua warren, marketing automation, merchant-focused, north texas ecommerce, partnership value, shipperhq, shipping solutions
In this episode of Commerce Today, Joshua Warren, CEO of Creatuity, dives into what makes a true e-commerce partnership. He breaks down the difference between partnerships driven by profit and those built to genuinely support merchants. Josh spotlights four standout partners—IPaaS, ShipperHQ, dotDigital, and Adobe—and shares how they help elevate the e-commerce experience. He also invites North Texas pros to a local meetup at Martin House Brewing and offers a free session to solve your biggest e-commerce challenge. Don’t miss it!
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Episode 117: Solving E-Commerce Challenges: Systems, Processes, and People
April 1st, 2025 | 19 mins 12 secs
adobe commerce, cloud service, commerce today, ecommerce, ecommerce challenges, ecommerce insights, ecommerce meetups, ecommerce strategy, joshua warren, north texas, people problems, platform switch, policy problems, process problems, systems problems
In this episode of Commerce Today, host Joshua Warren breaks down common e-commerce challenges into three core categories: systems, processes/policies, and people. Drawing from years of experience, he shares how to pinpoint and solve these issues—and why it's crucial to address them before considering a platform switch. Joshua also teases future episodes on Adobe Commerce as a Cloud Service and invites listeners to upcoming North Texas e-commerce meetups.
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Episode 114: Integrating Online and In-Store Retail: A Guide to Omnichannel Success
March 10th, 2025 | 19 mins 9 secs
ai-driven digital twins, bopis, buy online pickup in-store, ecommerce trends, family farm and home, joshua warren, omnichannel retail, online and physical store integration, operational challenges, pandemic impact on retail, real-time integrations, retail best practices, retail fulfillment, retail staff training, rural king, successful bopis implementations, technical challenges
In this episode of Commerce Today, we tackle your questions about Omnichannel Retail with industry expert Joshua Warren. With deep experience in bridging online and in-store operations, Joshua shares insights on the pandemic’s impact on retail, the importance of real-time integrations, and the evolving role of Buy Online, Pickup In-Store (BOPIS). We explore operational and technical challenges, the need for staff training, and the future of AI-driven digital twins in retail fulfillment. Plus, don’t miss a sneak peek at the next episode, where we highlight successful BOPIS implementations with Rural King and Family Farm and Home. Tune in to stay ahead of the latest trends in omnichannel retail!
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Episode 113: Finding Peace in E-Commerce: From Chaos to Clarity
March 4th, 2025 | 17 mins 19 secs
ai boom, ai-driven world, commoditization, e-commerce agencies, e-commerce projects, future of e-commerce, industry shifts, joshua warren, mental health, merchant solutions, peace of mind, personal relationships, practical advice, q&a, strategy, trusted advisors
In this episode of Commerce Today, host Joshua Warren explores the evolving landscape of e-commerce agencies in an AI-driven world. Through an impromptu Q&A, he unpacks key industry shifts, from increasing commoditization to the resurgence of personal relationships and the vital role of trusted advisors. Tune in for insights on navigating the AI boom, finding real solutions for merchants, and maintaining mental well-being in e-commerce projects. Don't miss this engaging discussion filled with practical advice and future-focused strategies.
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Episode 112: Unlocking the Power of Headless Commerce for B2B E-commerce
February 25th, 2025 | 24 mins 56 secs
b2b e-commerce, ballard industrial, creatuity, digital transformation, e-commerce strategy, future-proofing, headless commerce, integration, joshua warren, large catalogs, modern buyer expectations, monolithic platforms, platform flexibility, scalability, seamless integrations, trade tools
In this episode of Commerce Today, Joshua Warren, CEO of Creatuity, delves into the transformative power of headless commerce for B2B businesses. With the B2B e-commerce market projected to reach $3 trillion in the U.S. by 2027, he explains why traditional monolithic platforms are limiting growth and how headless commerce enables greater flexibility, integration, and scalability. Using real-world examples like Trade Tools and Ballard Industrial, Joshua highlights how B2B companies can overcome challenges such as managing large catalogs and meeting modern buyer expectations. He also shares practical steps for transitioning to a headless approach, making this episode essential for businesses looking to future-proof their e-commerce strategy.
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Episode 111: Tech Debt to Innovation: A CEO’s Perspective
February 18th, 2025 | 25 mins 42 secs
aging tech, ai tools, automation, case study, chatgpt, creatuity, ecommerce, financial risk, framework, joshua warren, meet magento florida, operational impact, optimization, prioritization, scalability, software maintenance, tech debt, technical debt, windsurf
This episode, from Joshua Warren’s Meet Magento Florida presentation, explores tech debt and its impact on ecommerce. Hosted by Creatuity’s CEO, it covers types of tech debt, financial risks, and solutions, including AI tools like ChatGPT and Windsurf. A client case study highlights the benefits of tackling tech debt and fostering a proactive tech culture.